The company Lidl Serbia and the well-known parenting portal Bebac.com have successfully completed the now traditional Lidl project "Lupila Early Development Workshop". Parents, and those who will become parents, had the opportunity to acquire knowledge in the field of parenting completely free of charge through workshops that were conducted in cooperation with various experts, and each of the topics discussed has so far been followed by more than 50.000 people on different platforms. In addition, the project was also marked by donations from parents, as well as Lidl donations of diapers and wet wipes for newborns in KBC Zvezdara and KBC "Dragiša Mišović".
Last year, Lidl's partner in this project was the Ministry of Family Care and Demography, and public interest in the topic of parenthood remained at a high level this year as well. The new cycle of workshops was a place where parents and parents-to-be could find interesting and useful content completely free of charge with the help of engaged experts. Various practical tricks that make baby care easier are presented, as well as topics such as the development of children's motor skills, proper emotional development and habits that children have. "Lupila early development workshops" brought parents' dilemmas closer to the public and provided answers to frequent questions asked by moms and dads.
"It's really inspiring to support parents and those who are about to take on this important role and, in addition to Lupil products of exceptional quality, offer them educational content that will be useful to them, both in the first days of parenthood and later in development," said Marija Kojčić, Head of Corporate Communications at Lidl Serbia.
In the coming period, the company Lidl Serbia will donate a monthly supply of diapers and wet wipes for newborns in the Zvezdara KBC, as well as a monthly supply of diapers for newborns in the "Dragiša Mišović" KBC. With this donation, Lidl wants to support families and medical staff in their daily care for the youngest.
With the desire to make both babies and parents happy, Lidl Serbia and Bebac.com organized two giveaways through which parents were rewarded with a supply of Lupilu diapers and wet wipes sufficient for a month of baby care.
Lupilu is Lidl's brand for the youngest, which offers in its range a variety of super absorbent diapers and panties for babies, made without perfumes and lotions, as well as a wide range of cosmetic and hygiene products that nurture the natural protective barrier of delicate baby skin, and which are made without the use of soap. silicone and mineral oils.
